I personally think that the way we use Instagram has changed so much that hashtags aren’t as important as they once were… but they are there, so we should use them! You are 12% more likely to be found if you utilize them correctly.
Instagram recently changed their algorithm, and it has come out that using 30 hashtags is considered “spammy.” I have found that the magic number is 11! You can play around with whatever works for you! It also does not matter if you put the hashtags in the comments or in your caption!
What I recommend is to save four sets of hashtags in your notes and then rotate between these so that you aren’t using the same hashtags over and over. I like to use the app PLANN, and it allows you to save sets of hashtags!
With the growth of Instagram stories, you will definitely want to throw these top travel hashtags into your stories as well, and don’t forget to tag your location.
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Some of the hashtags above now have over 1 million uses of the tag. I have added some more hashtags below to give you some more hashtag ideas! The goal here is to be seen, so if you are using hashtags with over 1M views, your photo will be lost within seconds! It is recommended to use hashtags between 6,000-600,000 TOTAL views.